Client: ITV Studios
Project: MIP-TV 2019 Scripted catalogue - Copywriting and editing
Copy Writing &
ITV Studios markets more than 40,000 hours of television and film content to broadcasters and platforms around the world. The company produces a diverse variety of marketing publicity to accompany its global launches, from 200+ page catalogues to individual programme flyers. I regularly work with the team to craft copy for these materials, including creating copy from scratch, editing existing wording from production treatments or proofreading final text before printing. See below page layouts from my most recent project - the scripted catalogue for the MIP-TV 2019 sales market in Cannes.
Katie is talented, creative, knowledgeable, quick and has an attention to detail I've not experienced before. She understands the global TV market, and her copy always strikes the perfect note for our target audience, maximising the potential of our titles.